Brand Monitoring
Track brand mentions across social media and analyze sentiment in real time.
Installation
- Make sure Claude is on your device and in your terminal.
Skills load from
~/.claude/skills/when Claude Code starts up β so you need it on your machine first. If you don't have it yet, install it once with the command below, then runclaudein any terminal to verify.One-time setupnpm i -g @anthropic-ai/claude-codeAlready have it? Skip ahead.
- Paste into Claude Code or into your terminal.
This copies the whole skill folder into
~/.claude/skills/brand-monitoring-nexscope-ai/β the SKILL.md plus any scripts, reference docs, or templates the skill ships with. Safe default: works for every skill.Faster alternative (instruction-only skills)
Skips the clone and grabs only the SKILL.md file. Don't use this if the skill ships Python scripts, reference markdowns, or asset templates β they won't be downloaded and the skill will fail when it tries to load them.
Quick install (SKILL.md only)Sign up to copy - Restart Claude Code.
Quit and reopen Claude Code (or any other agent that loads from
~/.claude/skills/). New skills are picked up on startup. - Just ask Claude.
Skills auto-activate when your request matches the skill's description β no slash command needed. Trigger phrases live in the skill's own frontmatter; you can read them in the βWhat this skill doesβ section above.
Prefer to read the source first? Open on GitHub.
When Claude uses it
Brand monitoring tool for tracking mentions across social media platforms. Monitor Reddit, Google News, YouTube, and DuckDuckGo for brand mentions. Includes sentiment analysis, trend tracking, crisis detection, and competitor comparison. No API key required for basic monitoring.
What this skill does
Brand Monitoring π‘
Track brand mentions across social media platforms and analyze sentiment.
Installation
npx skills add nexscope-ai/eCommerce-Skills --skill brand-monitoring -g
Features
- Mention Monitoring β Track brand mentions across platforms
- Sentiment Analysis β Positive/negative/neutral classification
- Trend Tracking β Monitor mention volume changes
- Crisis Detection β Alerts for negative spikes or crisis keywords
- Competitor Comparison β Share of voice analysis
- Keyword Extraction β Identify trending topics
- Report Generation β Weekly/monthly reports
Supported Platforms
| Platform | Method | Stability |
|---|---|---|
| Public JSON API | β οΈ Rate limited | |
| Google News | RSS Feed | β Stable |
| DuckDuckGo | Instant Answer API | β Stable |
| YouTube | HTML/RSS | β οΈ Unstable |
Analysis Dimensions
| Dimension | Method | Output |
|---|---|---|
| Volume | Mention count | Trend graph |
| Sentiment | NLP analysis | Sentiment score |
| Sources | Platform breakdown | Source distribution |
| Keywords | Topic extraction | Word cloud |
| Competitors | Share of voice | Comparison chart |
Usage
Basic Monitoring
python3 scripts/monitor.py "YourBrand"
With Competitors
python3 scripts/monitor.py '{
"brand": "YourBrand",
"competitors": ["CompA", "CompB"],
"platforms": ["reddit", "google_news"]
}'
Demo Mode
python3 scripts/monitor.py --demo
Output Example
π‘ Brand Monitoring Report
Brand: YourBrand
Period: Last 7 days
Platforms: Reddit, Google News, YouTube
ββββββββββββββββββββββββββββββββββ
π MENTION OVERVIEW
Total Mentions: 127
βββ Reddit: 82 (65%)
βββ Google News: 35 (28%)
βββ YouTube: 10 (8%)
ββββββββββββββββββββββββββββββββββ
π SENTIMENT ANALYSIS
Positive: 45% ββββββββββ
Neutral: 38% ββββββββββ
Negative: 17% ββββββββββ
Overall Score: 7.2/10 β
ββββββββββββββββββββββββββββββββββ
π TREND (7 days)
Mon ββββββββ 25
Tue ββββββ 18
Wed βββββββ 21
Thu βββββββββ 28
Fri ββββββββ 22
Sat βββ 8
Sun ββ 5
ββββββββββββββββββββββββββββββββββ
π₯ TRENDING KEYWORDS
1. quality (32x)
2. shipping (28x)
3. customer service (22x)
4. price (18x)
5. recommended (15x)
ββββββββββββββββββββββββββββββββββ
β οΈ ALERTS
π΄ Negative spike on Thursday (+40%)
Related to: shipping delays
Recommendation: Monitor and respond
Crisis Detection
| Alert Level | Trigger | Action |
|---|---|---|
| π’ Normal | < 20% negative | Continue monitoring |
| π‘ Warning | 20-40% negative | Investigate sources |
| π΄ Crisis | > 40% negative | Immediate response needed |
Monitoring Workflow
Set up brand keywords
β
Monitor platforms
β
Analyze sentiment
β
Detect anomalies
β
Generate alerts
β
Weekly report
Part of Nexscope AI β AI tools for e-commerce sellers.
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